Privacy Policy

Last updated: June 30, 2026

Bijoux-NYC Direct operates this online store and website, including all related information, content, features, tools, products, and services, in order to provide customers with a refined online jewelry shopping experience.

Bijoux-NYC Direct is an online-only premium diamond jewelry storefront serving retail customers and wholesale-ready buyers. Our jewelry selection is curated through trusted partners connected to New York City’s Diamond District and presented online for customers who value clarity, quality, and timeless fine jewelry.

Bijoux-NYC Direct is powered by Shopify, which enables us to provide our online store and related services to you.

This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, use our store, make a purchase, request support, communicate with us, or otherwise interact with Bijoux-NYC Direct.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, use, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using or accessing our website or Services, you acknowledge that you have read and understand this Privacy Policy.

Personal Information We Collect or Process

When we use the term “personal information,” we mean information that identifies you or can reasonably be linked to you or another person.

Personal information does not include information that has been collected anonymously or de-identified so that it cannot reasonably identify or be linked to you.

Depending on how you interact with Bijoux-NYC Direct, where you live, and what services you use, we may collect or process the following categories of personal information:

Contact details, including your name, billing address, shipping address, mailing address, phone number, and email address.
Financial and payment information, including payment method details, transaction details, payment confirmation, and related billing information.
Account information, including your username, password, account preferences, saved information, and settings.
Transaction information, including products you view, add to your cart, purchase, return, exchange, cancel, or ask us about.
Order and jewelry purchase information, including product names, order numbers, shipping method, delivery details, return requests, and customer support history.
Communications with us, including information you provide when contacting customer support, asking product questions, requesting a return, or making a wholesale-ready inquiry.
Device information, including information about your device, browser, network connection, IP address, and other unique identifiers.
Usage information, including how you interact with our website, product pages, checkout, account features, emails, advertisements, and other Services.

Personal Information Sources

We may collect personal information from the following sources:

Directly from you, including when you create an account, place an order, contact us, request customer support, request a return, sign up for emails, or otherwise provide information to us.
Automatically through the Services, including from your device, browser, cookies, pixels, analytics tools, and similar technologies when you visit or use our website.
From Shopify and service providers, including providers that help us operate our store, process payments, support checkout, manage shipping, provide analytics, prevent fraud, and deliver customer service.
From business, marketing, or technology partners, including advertising platforms, analytics providers, email tools, and other third parties used to support our Services.

How We Use Your Personal Information

Depending on how you interact with Bijoux-NYC Direct, we may use your personal information for the following purposes:

Provide, Tailor, and Improve the Services

We use personal information to provide our Services to you, including to:

Process orders and payments.
Confirm purchases.
Arrange shipping and delivery.
Provide tracking information.
Manage returns and exchanges.
Respond to customer support requests.
Maintain customer accounts.
Remember preferences and items of interest.
Improve our website, product pages, customer experience, and online jewelry shopping experience.
Recommend products or content related to your interests, browsing activity, or purchases.

Marketing and Advertising

We may use personal information for marketing and promotional purposes, including to:

Send promotional emails, when permitted.
Share product updates, offers, or store news.
Show advertisements for Bijoux-NYC Direct products or services.
Measure advertising performance.
Better understand which products, collections, and jewelry styles customers are interested in.

You may opt out of promotional emails at any time by using the unsubscribe link included in our emails. Even if you opt out of promotional messages, we may still send non-promotional messages related to your orders, account, transactions, shipping, returns, or customer service requests.

Security and Fraud Prevention

Because Bijoux-NYC Direct sells fine jewelry and high-value items, we use personal information to help protect customers, orders, and our business.

This may include using information to:

Authenticate accounts.
Provide a secure checkout experience.
Review orders for fraud prevention.
Verify payment or address information.
Protect against unauthorized activity.
Detect, investigate, or take action regarding possible fraudulent, illegal, unsafe, or malicious activity.
Secure our Services and protect public safety.

If you create an account, you are responsible for keeping your account credentials secure. We recommend that you do not share your username, password, or account access details with anyone.

Communicating with You

We use personal information to communicate with you, including to:

Provide customer support.
Answer product questions.
Respond to return or shipping questions.
Review wholesale-ready inquiries.
Send order confirmations.
Send shipment updates.
Provide account or policy updates.
Maintain our customer relationship with you.

Legal and Compliance Reasons

We may use personal information to:

Comply with applicable laws.
Respond to valid legal process.
Cooperate with law enforcement or government requests when required.
Participate in civil discovery, litigation, or legal proceedings.
Enforce our Terms of Service, Shipping Policy, Return Policy, Privacy Policy, or other posted policies.
Investigate potential violations of our terms, policies, rights, or legal obligations.

How We Disclose Personal Information

We may disclose personal information to third parties for legitimate business, operational, legal, and service-related purposes, subject to this Privacy Policy.

These circumstances may include sharing information:

With Shopify, which hosts and powers our online store.
With service providers and vendors that help us operate our business, including payment processors, shipping carriers, fulfillment partners, fraud prevention providers, analytics providers, customer support tools, cloud storage providers, email providers, and technology service providers.
With business and marketing partners that help provide marketing services, personalized advertising, analytics, or promotional communications.
With shipping and fulfillment providers when needed to process, ship, deliver, or return products.
When you direct us, request us, or otherwise consent to our disclosure of certain information, such as through your use of social media features, login integrations, or third-party tools.
With our affiliates, business partners, or related entities if applicable.
In connection with a business transaction, such as a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or similar event.
To comply with legal obligations, respond to subpoenas, search warrants, legal requests, or government requests.
To enforce our terms, policies, rights, property, safety, security, or the rights and safety of others.

Relationship with Shopify

Bijoux-NYC Direct is powered by Shopify. Shopify collects and processes personal information about your access to and use of our Services in order to provide and improve the Services.

Information you submit through our store may be transmitted to and shared with Shopify and with third parties that may be located in countries other than where you live in order to provide and improve the Services.

To help protect, grow, and improve our business, we may use Shopify features that incorporate data and information obtained from your interactions with our store, Shopify, and other merchants. In these circumstances, Shopify may be responsible for processing certain personal information, including responding to certain privacy-rights requests related to that processing.

To learn more about Shopify’s privacy practices, you can review Shopify’s Consumer Privacy Policy and Shopify’s Privacy Portal.

Cookies and Similar Technologies

Bijoux-NYC Direct and our service providers may use cookies, pixels, tags, analytics tools, and similar technologies to support our website and Services.

These technologies may help us:

Keep the website functioning properly.
Support checkout and account features.
Remember preferences.
Understand how customers use our store.
Improve product pages and collections.
Measure marketing and advertising performance.
Help protect against fraud or misuse.

Depending on where you live, you may have the right to manage certain cookie or privacy preferences through available website tools, browser settings, Shopify privacy tools, or other privacy choices made available through the Services.

Third-Party Websites and Links

Our Services may include links to websites, tools, platforms, or online services operated by third parties.

If you follow links to websites or platforms that are not controlled by Bijoux-NYC Direct, you should review their privacy policies, security practices, and terms of use.

We do not guarantee and are not responsible for the privacy, security, accuracy, completeness, reliability, policies, or practices of third-party websites or platforms.

Information you provide on public or semi-public spaces, including social media platforms or third-party review tools, may be visible to other users of those platforms. Our inclusion of third-party links does not automatically imply endorsement of those websites, platforms, owners, operators, or content.

Children’s Data

Our Services are not intended for children.

We do not knowingly collect personal information from children under the age of majority in their jurisdiction.

If you are the parent or guardian of a child who has provided us with personal information, you may contact us using the contact information below to request that the information be deleted.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we “sell” or “share” personal information of individuals under 16 years of age, as those terms are defined under applicable privacy laws.

Security and Retention of Your Information

We take reasonable steps to help protect personal information. However, no security system is perfect or impenetrable, and we cannot guarantee “perfect security.”

Information you send to us may not be secure while in transit. Please do not send sensitive or confidential information through unsecured channels.

How long we retain personal information depends on several factors, including whether we need the information to:

Maintain your account.
Provide products or Services.
Process orders, returns, refunds, or customer support requests.
Comply with legal, tax, accounting, fraud prevention, or regulatory obligations.
Resolve disputes.
Enforce contracts, policies, and legal rights.

Your Rights and Choices

Depending on where you live, you may have certain rights regarding your personal information. These rights are not absolute, may apply only in certain circumstances, and may be subject to exceptions under applicable law.

Your rights may include:

Right to Access or Know

You may have the right to request access to personal information we maintain about you.

Right to Delete

You may have the right to request that we delete certain personal information we maintain about you.

Right to Correct

You may have the right to request that we correct inaccurate personal information we maintain about you.

Right of Portability

You may have the right to receive a copy of the personal information we maintain about you and request that we transfer it to a third party, where applicable.

Right to Opt Out of Sale, Sharing, or Targeted Advertising

Depending on where you live, you may have the right to opt out of the “sale” or “sharing” of personal information or the processing of personal information for targeted advertising, as those terms are defined by applicable privacy laws.

Where available, you may exercise these rights through our privacy choices link, cookie banner, Shopify privacy tools, Global Privacy Control signal, or by contacting us using the contact information below.

If you visit our website with the Global Privacy Control opt-out preference signal enabled, we will treat this as a request to opt out for the device and browser you use to visit the website, where required by applicable law.

Other than Global Privacy Control, we do not currently recognize other “Do Not Track” signals that may be sent from your browser or device.

Managing Communication Preferences

We may send promotional emails when permitted. You may opt out of receiving promotional emails at any time by using the unsubscribe option included in our emails.

If you opt out of promotional emails, we may still send non-promotional messages, including order confirmations, shipping updates, account notices, return updates, policy notices, and other transactional communications.

How to Exercise Your Rights

You may exercise applicable privacy rights where indicated through the Services or by contacting us using the contact information below.

To protect your information, we may need to verify your identity before processing your request, as permitted or required by law.

You may also designate an authorized agent to make certain privacy requests on your behalf where allowed by applicable law. Before accepting a request from an authorized agent, we may require proof that you authorized the agent to act on your behalf, and we may also require you to verify your identity directly with us.

We will respond to privacy requests in a timely manner as required by applicable law.

We will not discriminate against you for exercising privacy rights available to you under applicable law.

To learn more about Shopify’s processing of personal information and privacy rights related to Shopify’s services, you may review Shopify’s Consumer Privacy Policy and Shopify’s Privacy Portal.

Complaints

If you have a complaint about how Bijoux-NYC Direct processes your personal information, please contact us using the contact information below.

Depending on where you live, you may have the right to appeal our decision or lodge a complaint with your local data protection authority.

International Transfers

Bijoux-NYC Direct is an online-only storefront powered by Shopify and supported by third-party service providers.

Your personal information may be transferred, stored, or processed outside the country, state, or region where you live.

If personal information is transferred outside the European Economic Area or the United Kingdom, applicable parties may rely on recognized transfer mechanisms such as the European Commission’s Standard Contractual Clauses, the United Kingdom’s approved transfer mechanisms, or other lawful transfer methods, as applicable.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices, Services, technology providers, legal requirements, or operational needs.

When we update this Privacy Policy, we will post the revised version on this website, update the “Last updated” date, and provide notice when required by applicable law.

Your continued use of the Services after any changes are posted means you acknowledge the updated Privacy Policy.

Contact Us

If you have questions about this Privacy Policy, our privacy practices, or your available privacy rights, please contact us at:

Bijoux-NYC Direct
Online-only premium diamond jewelry storefront
Email: info@bijouxnycdirect.com

Mailing Address:
822A US-90
Bay St. Louis, MS 39520
United States

This mailing address is provided for business correspondence only. Bijoux-NYC Direct does not operate a public walk-in showroom or physical retail storefront.